Our Story

 

Vintrendi Wine Company evolved from its predecessor company, Vanguard Beverage. Vanguard Beverage was a boutique wine and spirits distribution company that operated in the Chicago area from 2010 to late 2013.   It was a small company started by an adult beverage industry professional that decided to fill a void in the wine business.  While working in sales for the area's major liquor distributors, our founder realized that consumers were often confused when they began to explore the vast world of wine.

 

 To change that situation, he started a boutique wine and spirits distribution company.  With the help of other industry friends, they established themselves as the small company with a select portfolio of great tasting, easy to drink and approachable wines.   While the wines they selected were enjoyed by consumers; they were never exactly what they wanted to present to the marketplace. Since their portfolio of wines were someone else's creations, they decided to produce wines of their own design.

 

In time,  they developed wine brands of their own under the trade names of Diva Vineyards and Vintrendi Wines. The wines were designed to give the consumers what they had been asking for but not getting from other beverage producers. One wine type in particular, Caramel Apple Wine by Vintrendi was a big hit among dessert wine drinkers.  It was a wine made to capture the essence of the Fall and Winter season.  They took real apple wine and added a proprietary caramel infusion in order to create a new trend in wine making.  It was certainly the first wine of its kind and it was made possible by having creative control over its development process.

 

From that point, it was decided that all of the wines they would sell would be wines that they created from start to finish.  While working with established winery partners, they learned many wine making techniques.  Fast forward to a few years later, the Vintrendi Wine Company was established for your drinking pleasure.